5 checked facts

Heuristics

Everything on this site about heuristics — each one naming the study behind it.

You believe common causes of death are much rarer.
People consistently overestimate the frequency of dramatic deaths like shark attacks while underestimating common, qui…
You accept vague personality descriptions as deeply personal.
Participants in a 1948 study rated a generic, personality-neutral paragraph as highly accurate when told it was writte…
You value items more simply because they are scarce.
A 1975 study demonstrated that cookies presented in a scarce supply (two cookies) were rated significantly higher in q…
You make decisions based on the most easily recalled examples.
The availability heuristic leads you to judge the probability of events based on how easily specific instances come to…
You judge how likely something is by your memory.
The ease with which examples come to mind determines your probability assessment.…