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Conformity
Everything on this site about conformity — each one naming the study behind it.
- You assume the person next to you is fine.The 'pluralistic ignorance' effect leads individuals to believe they are the only ones struggling while everyone else …
- Your perception of reality shifts to match others.In 1935, Sherif found that people converge on a shared estimate when viewing a stationary dot of light in a dark room.…
- You change your opinion to avoid social isolation.In a 1951 experiment, 74% of participants went along with an obviously incorrect group judgment at least once.…
- You look to strangers to decide which path is correct.Asch's (1951) study showed that participants gave incorrect answers in approximately one-third (35.7%) of trials to ma…
- You ignore your own senses to match the group.Participants conformed on at least one trial 74% of the time, but the average conformity rate across all trials was ap…
- Everyone follows a rule that no one actually likes.A 1993 study found that students privately disliked campus drinking but believed peers enjoyed it.…
- Your opinion shifts to match the perceived group consensus.A 1951 study showed that participants would give a clearly incorrect answer just to align with the rest of the group.…
- You conform to the group to avoid social discomfort.A majority of participants conformed to an obviously incorrect group consensus on at least one occasion, though most i…
- You will change your answer to fit the group.A 1951 study found that 74% of participants gave at least one incorrect answer to a simple task to match the majority.…