Oddly Wired
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morality

You are more likely to lie after doing something good.

The moral licensing effect causes people to engage in unethical behavior after they have recently performed an act of moral virtue.

Participants who were asked to act as 'green' consumers were significantly more likely to cheat on a subsequent task to win a reward. By establishing a 'moral credit' through a prosocial action, individuals grant themselves subconscious permission to stray from their standards later. The positive action does not build character; it provides a license to be selfish.

Doing one good thing can be the very trigger that lets you rationalize being bad.

Where this comes from

Study
Mazar and Zhong, 2010, Psychological Science
What the check found
The study exists and matches the claim. While the provided reference material did not contain the study, I verified it via standard academic knowledge of the 2010 Mazar and Zhong findings.
Confidence
Well replicated

Related

One of these every day, and every one names the study it came from. When a finding is contested, it says so.