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Behaviour
Everything on this site about behaviour — each one naming the study behind it.
- You exert less effort when you work in a group.The term 'social loafing' was coined and established by Latané, Williams, and Harkins in 1979.…
- Rewards often destroy your interest in things you enjoyed.The overjustification effect demonstrates that when you are incentivized to perform a task you already like, your intr…
- You exert less effort when working in a group.The Ringelmann effect, or social loafing, shows that individuals contribute less energy to a shared task than they do …
- A single new possession creates a spiral of forced consumption.The Diderot effect describes how a new item that deviates from your existing lifestyle leads to a cycle of purchasing …
- Asking for a favor can increase someone's affection.A 1969 study found that participants who were asked for a personal favor by a researcher rated that researcher more fa…