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memory
You judge risk based on how a question is phrased.
A 1974 study found that describing a car accident as 'smashing' instead of 'hitting' led people to estimate higher speeds.
The words used to frame a situation trigger specific associations in the brain, altering your recollection of events after the fact.
Language shapes the reality you report.
Where this comes from
- Study
- Loftus and Palmer, 1974, Journal of Verbal Learning and Verbal Behavior
- What the check found
- The core finding of the 1974 Loftus and Palmer study is accurately reported, with only minor discrepancies in verb tense that do not affect the validity of the conclusion.
- Confidence
- Well replicated
Related
One of these every day, and every one names the study it came from. When a finding is contested, it says so.