3 checked facts

Mere exposure effect

Everything on this site about mere exposure effect — each one naming the study behind it.

You like things more simply because you have seen them.
A 1968 study found that increasing the frequency of exposure to nonsense words increased the affective ratings (liking…
You like things more simply because you saw them.
A 1968 study demonstrated that participants rated nonsense symbols as more positive after repeated, brief exposures.…
You prefer things just because you have seen them.
Repeated exposure to a neutral stimulus is enough to increase your positive affect toward it.…