creativity

Ambient noise levels determine your creativity.

A 2012 study found that moderate levels of ambient noise boost abstract thinking compared to total silence.

Moderate noise creates a slight cognitive challenge, which encourages the brain to think more creatively to process information.

Silence may be too easy for your brain to engage with effectively.

Where this comes from

Study: Mehta et al., 2012, Journal of Consumer Research
What the check found: The study by Ravi Mehta, Rui (Juliet) Zhu, and Amar Cheema (2012) in the Journal of Consumer Research is accurately described by the claim.
Confidence: Well replicated

One of these every day, and every one names the study it came from. When a finding is contested, it says so.